LIVES, IMPROVING LIFE?
at Found Out: tampon applicators found
while walking on Suffolk beaches, card, string, driftwood shelf,
Often flushed through the sewage system (especially after heavy rainfall), plastic tampon applicators can now be found on beaches throughout the world and will endure in the marine environment for hundreds of years.
Increasingly dismayed by the amount of plastic tampon applicators washing up on the beach where I live, I decided to investigate for myself the reasons why Procter & Gamble should want to convert people from non-applicator or biodegradable cardboard applicator tampons to plastic applicator tampons that will last for hundreds of years when flushed out to sea.
Here's what they say:
‘We want to delight consumers with sustainable
innovations that improve the environmental profile of our products.’
'We use life-cycle thinking, a discipline we helped
pioneer, to determine a product’s entire environmental footprint,
from the procurement of raw materials to the product’s use by
consumers and ultimate disposal.'
‘It is Procter & Gamble's policy to reduce,
or prevent, the environmental impact of our products and packaging
in their design, manufacture, distribution, use and disposal whenever
possible. We take a leading role in developing innovative, practical
solutions to environmental issues related to our products, packaging
‘We will remain committed to helping solve
the world’s sustainability challenges because we are designed
to innovate, now and for generations to come.’
'Feminine Care is extending its brands to reach millions
of new consumers in developing markets and new segments, such as plastic
applicator tampons. Each additional global share point earned in Feminine
Care is worth $100million of P&G sales'.
'Touching lives, improving life'.
Hmmm...yes, touching lives (when we swim in the sea,build sandcastles in the sand and picnic on the beach...) but improving life....?
not email and tell Procter & Gamble what you think of their plastic
tampon applicators.... or alternatively ring their
Also see SHORT WALK ON THE BEACH...